Tuesday, January 28, 2020

Online Education vs Traditional Education Essay Example for Free

Online Education vs Traditional Education Essay Have you ever enrolled in an online class and a traditional class at the same time? Kaleb has tried both unfortunately one was more successful than the other. Kaleb is taking Anatomy and English, Anatomy is an online class and English is a traditional class. He excels in his English class due the face-to-face interaction and swift feedback from the instructor and his peers. The online class on the other hand was the total opposite; here he is sitting in front of the computer dazed and confused trying to figure what to do next. Kaleb is an auditory and tactile learner so he needs physical contact and interaction. The online class did not provide that physical contact and feedback he needed so he was not very successful in it. Although online and traditional educations are both forms of learning, traditional education is more informative due to the availability, discussion/communication, and structure. Traditional courses have availability to its advantage considering that some students often fail online courses because of lack in availability. In a traditional course you have that face to face interaction and physical contact. Your professors are available on hand for you to ask questions about things you do not understand. Your classmates are physically available for you all to interact with each other questions. Online courses lack the swift feedback you receive in a traditional classroom. When learning something new you need that immediate availability that the traditional classroom provides. Class communication and discussions are very helpful when taking any type of class. Online courses do have discussions, because the communications for online courses are not definite. Online communication is somewhat unreliable; communicating with a peer online will not always receive a response. Traditional class’s communication and discussion are beneficial; if you have information or responses for one of your peers you will immediately receive a response. Unlike online classes, in a traditional course you have class discussion where you are graded to participate. Having discussions during class gives you an opportunity to give your input on the discussion taking place, it also gives you a chance to voice and concerns you have. Also when you have the face to face interaction that I mentioned in the last paragraph you are able to get a response right away without having to wait on an electronic response. Structure in the classroom is very important. In order to have a successful class you have to orchestrate some type of order. Traditional courses have rules that you must follow if you would like to continue the course that you are enrolled in. Traditional courses have rules such as attendance policies and assignment due dates. Unlike online courses, traditional classes have required participation and presentation you have to perform in every course. Whenever you have these rules and requirements you perform better and excel in your class. Last, even though online and traditional educations are both forms of learning traditional education is more beneficial and informative due to availability, discussion/communication, and structure. Online courses may be preferred by some students, but when enrolled in such a course you have to be prepared and able to teach yourself and learn accordingly. Although, Kaleb tried both online and traditional courses, he realized that traditional courses are more informative especially for him considering that he is a hand on learner. Now Kaleb will think twice before he enrolls into another online class.

Monday, January 20, 2020

Original Definition of Art Essay -- Art, Definition

My definition of art is imagination and passion expressed by creating a visual feature. I consider art to be a figurative of the imagination because everything starts with thought. People create life by thinking of ways to develop; this then creates art. It is as simple as watching a child draw a picture. I can recall imagining a picture in my head and expressing my thoughts on paper. The drawing did not come out as I imagined but it took me to a place and every time I saw the picture I thought about the vision I had created in my head. Although art involves imagination, not everyone has passion to create art. Art can be created through anger and frustration. I think that is the best way to create art. It can show passion to the person that will see this visual aspect. Art can be viewed through many perspectives. An example can be of a chandler that hangs in my grandmother’s house. My grandmother loves the chandler and brags about it every chance she gets. Living with her and imagining the image of the chandler falling on my head has created a negative view towards it. She looks as it as art on a good perspective while I take it in as art that I have a passion for destroying; in the end its always considered to be art. I consider art a visual feature because it is look at and critiqued by people. I feel that art can be expressed through many things such as dance, painting, riding a bike, etc. It is considered art when the image and passion is seen through the audience. Many may criticize my thoughts with the visual meaning towards art. This can be summed up by stating, art is something seen that shows passion and imagination. ï‚ § Chicago Foundations of Modern Architecture Definition The Chicago Foundations of Modern... .... 03 Dec. 2009. . Hunter, Marnie, ed. "Chicago: Tracing Modern Architecture." CNN. Cable News Network. Web. 12 Oct. 2009. . "Paleolithic and Neolithic Art." The Alamo Colleges. Web. 03 Dec. 2009. . Teacher resource science biology chemistry at cartage.org. Web. 03 Dec. 2009. .

Sunday, January 12, 2020

Internet Technology, Marketing, and Security Essay

Social Media Marketing: The use of internet and social networking in the workplace has grown substantially over the last few decades. Because of this, individuals are now using the internet in various ways. Technologies such as social networking sites, blog sites and other innovations give individuals a chance to interact with one another (Apigian, Ragu-Nathan, Ragu-Nathan, & Kunnathur, 2005). Social media marketing is the process of marketing through the methodical use of technical concepts and techniques toachieve specific goals for a company. This is a form of internet marketing which used to achieve branding and marketing communication goals by participating in various media networks (Major, Pennisi, & Riese, 2010). There has been a steady incline in the use of internet and social networking in places of work over the past decade because of the web-based technologies that are being used for work and work related activities. Although social media is a relatively new trend, it is becoming a very important part of any business’s marketing and client base development platform. What could once be accomplished by a traditional website now needs to be supplemented by a vigorous and responsive utilization of the tools social media offers (Bosari, 2012). Due to the increased use of internet technology, a business cannot survive without the support of social media. Social media marketing increases the exposure and traffic of a business, and the businesses use this as a tool to gain marketplace intelligence, to generate leads and to develop loyal followers (Stelzner, 2012). Some of the important reasons why social media marketing has become exceedingly important to businesses of all sizes are: * Today’s consumers are more tech savvy and have started taking time to research online before making a purchase. With the presence of social media, the business can engage with the clients and reassure them about the product and as well as the company, thus giving the business a chance to reach out and actually connect with their audience, and making the product mor e real and reliable. * The social media sites also act as platform for a virtual social life, and having a presence there is a smart business move, especially for small businesses. This shows that it is smart to take the business to the target audience where they will come across one’s brand and product. * When many different people on a social media refer to a company’s content, then the articles related to the company, the search engines pay attention to this and in turn use this factor to provide better search engine placement for the content in your website (Stelzner, 2012). * Social media also provides the kind of transparency needed for a business. When someone likes the website, product or services provided by the company, everyone in the person’s social circle can see it, thus helping in creating a higher brand exposure. Advantages & Disadvantages of Social Media Marketing: The use of internet in day to day life and the number of people using internet everyday has changed the way many businesses think about advertising. Many of the businesses direct customers towards their social network pages than their own websites. There are definitely many advantages to this, but at the same time, there are a few drawbacks as well (Hoffman, 2010). Advantages to businesses through social media are: * The biggest advantage is that the businesses can connect with networks that are full of potential customers that they may otherwise never come across through traditional marketing methods. * Social media networks are the best platform for word of mouth marketing, the most effective way increase one’s sales. These sites also allow the customers to voluntarily promote the services and products within their network of friends, thus increasing the brand awareness. * Social media sites are perfect for communicating with customers and understanding their questions and concerns, and are also the best platform for market research. * These sites also help a business to keep close watch on what the competition is doing and how are they being received by the people, and plan their strategies accordingly. Disadvantages of social media marketing for businesses are: * The biggest drawback of social media networking is that advertising violates the users’ privacy policies. This is because, in order to provide the businesses with the information about the target audience, these sites gather personal information of the users and sell them to businesses, thus violating their privacy. Many also debate whether this is an ethical practice or not. * Businesses will have to invest money as well as other resources in order to keep themselves up to date, and to keep track of all the activity happening on their network. This could sometimes also be more time consuming than traditional marketing. * Social media can also have a negative impact on the productivity of the employees if they waste valuable time using these channels for personal use, and may also have a negative effect on the company’s reputation. Use of Social Media Marketing by Pepsi: The rise of technology, which is reshaping the world drastically, even the well-established brands have to play by the digital rules. No major industry in America immune to the need to adapt to today’s more â€Å"connected† world, where companies have to harness evolving relationships between technology, customers, and suppliers (U.S. News, 2012). While many brands are still cautious about the use of social media for business, Pepsi understands that cyberspace is a fertile ground for building relationships with customers who might not be reachable through the traditional marketing methods, and thus making Pepsi one of the most â€Å"connected† companies in the U.S. according to the U.S. News (Hatch, 2012). For the first time in 23 years, Pepsi did not place an ad in the Super Bowl, but instead, chose to spend the money on their new experiment: The Pepsi Refresh Project. This was not only an innovative strategy for brand marketing, but also ground breaking in regards to using interactive methods and social media on a new level. Pepsi has launched a digital dashboard which features a lot of references to pop culture which will help them bring in more of their target audience of 18-35 year olds, and the content being a part of Pepsi’s â€Å"Live for Now† campaign (Hatch, 2012). Brian Solis, a principal analyst at the Altimeter group and author of The End of Business As Usual: Rewire the Way you Work to Succeed in the Consumer Revolution says that â€Å"today’s connected consumers are getting groomed and conditioned to expect the world to come to them†, and Pepsi has already taken the first step in that direction by trying to connect with them, and trying make t hem feel like they want to be a part of the brand (Hatch, 2012). With this strategy, Pepsi showed how an established brand can effectively utilize five critical aspects of social media marketing in gaining more customer insight: consumer engagement, user-generated content, data aggregation, geo-local, and inbound marketing (Horton, 2012). i. Consumer Engagement – by launching the digital dashboard, Pepsi has encouraged the visitors of the website to comment on different TV shows which are related to pop culture. It has also encouraged them to select songs and encores for a Pepsi concert series in the summer featuring major artists, who will be selected by voting through Twitter by both live audience as well as the ones watching online. ii. User-generated Content – in social media marketing, customer reviews, comments, or other inputs from customers play a very important role. In order to keep track of this, Pepsi has started using a tool called SocialFlow which ranks the content within the audience segments, what the customers are interested in. By doing so, Pepsi is able to understand its consumers’ wants and needs, and in turn act accordingly in order to gain their loyalty. Moreover, by keeping track of the consumers’ views about its products, Pepsi is able to manage complaints before they can escalate (Horton, 2012). iii. Data Aggregation – with social media, a company has better access to different statistics of the consumers, which would be very hard to gather in the traditional marketing methods. This data helps Pepsi understand its consumers better and also tells them how they can attract new ones. iv. Geo-local Reach – with the increase in the usage of smart phones, Pepsi can now incorporate social media with location-base mobile marketing. v. Inbound Marketing – today’s consumers want to be listened to an d social media networks give them the perfect platform for them to communicate with the brand. Other Businesses Using Social Media: Ford Motors – The once great American automobile company, Ford Motors, was on the ropes in 2009. But it has now reported its biggest annual profit since 1999. There are many reasons for this turn about like: the closure of about quarter of their plants, the reduction of its labor and health care costs, and the sale or retirement of underperforming brands. Along with all of the above, Ford has also been engaging in first-time conversations with its customers (Roman, 2011). Ford invested around one-quarter of its marketing dollars on digital and social media, which was double the amount spent by any of its competitors. Ford now has â€Å"social media agents†, who openly converse with their customers on forums, message boards, enthusiast sites that are not owned by Ford, as well as through official Ford Twitter and Facebook accounts. They use customized search engine tools to find and respond to customer queries, comments or concerns, including about new product arrival, warranties and repairs (Tellem, 2012). Social networking sites have allowed Ford to meet customers where it might not have been possible previously through traditional advertising, and allowing them to go where the customers go. For example, Ford created the Fiesta Movement using social media, before the all-new fiesta went on sale in North America, to create a buzz about the car and as a way to introduce it to the market. This campaign inspired tens of thousands of people, not only to merely listen to the advertising, but also to engage in an ongoing dialogue with the company through channels of their own choosing: to post videos, to share feedback, and stay engaged and in touch with â€Å"The Ford Story,† very often via multiple feeds (Roman, 2011). Ford employees respond to an average of 2,000 people weekly via social media and the interaction have continued to rise from a year ago. Also, rather than dealing with the issues the traditional ways shows that the Ford is being proactive in resolving the consumers’ issues rather than wait for their calls and then react. This is win-win situation for Ford or any other company that proactively reaches out to consumers who have issues (Halliday, 2012). Whole Foods Market – Whole Foods Market believes that customers who are more knowledgeable about food are more likely to be their customers, so the company makes efforts to help people learn more about ingredients, locate recipes, etc. Keeping this in mind, and taking this policy to heart, 5% of Whole Foods Market’s tweets are promotional and 10% are content-based. The rest 85% are responses to customers. Rather than controlling everything from the headquarters, most of its Twitter activity comes from staffers in local stores, who know their local markets and can respond to local issues much faster. This also shows how Whole Foods has made social media a part of each and every one of its stores (Eckhouse, 2011). Not all the customers shopping at Whole Foods are serious foodies. Many treat Whole Goods as a supplemental grocery store – where they pick up special items or pre-made meals. Whole Foods uses social media to give these occasional shoppers more reasons to connect by announcing flash sales on seasonal items, and also to promote gift boxes (Friedman, 2011). With the help of social media, Whole Foods strives to: * Provide something to the customer – Whole Foods works hard to answer questions about recipes, wine, cheese, ingredients and health tips. The company found that customers who are more knowledgeable about food are more likely to be Whole Foods customers, so helping them learn more about food helps make the store more appealing as a destination (Eckhouse, 2011). * Serve all the customers – Whole Foods believes that everyone who enters a store should be respected irrespective of how often one visits the store. The company wants its staff to interact with each and every customer, and give them more of a reason to come and they will. For example, Whole Foods tweets out flash sales on seasonal items that will only be in the stores for a single day. Whole Foods also uses social media to promote its gift boxes as another way to reach its occasional customers (Eckhouse, 2011). * Encourages conversation – To use Twitter as a two-way communications tool, Whole Foods works diligently to get its followers to respond and interact. For example, it holds contests with questions about food and healthy living. Nor does it take itself too seriously. It posted cooking tips for insects on its website as an April fool’s spoof as well as a YouTube video making fun of an incredibly crowded and despised parking lot for one of its Los Angeles stores (Eckhouse, 2011). Future Impact of Social Media: In the current competitive world of global business, a company needs to make use of every tool available to gain an edge. One such tool is social media, which includes websites such as Facebook and Twitter, as well as blogs and forums. Social media has a direct impact on key areas such as marketing, transacting business and customer relationships. Some of the ways in which social media will affect businesses are (Edge, 2012): * Business performance driven marketing – with the help of social media and the various platforms it provides, companies have a better opportunity to interact with and understand consumers across multiple networks, and drive them to purchase. With so many options available and opportunities to understand performance, businesses will be focusing more on how social media drives business and marketing performance as opposed to just â€Å"getting the word out†. * Demand for innovations – with the increase in the usage of social technology and mobile integration, more agencies and brands will hire technology and innovation managers. They will be responsible for staying on top of trends in marketing technology and will be the digital leaders spearheading such projects. * Increase in consumer experience – along with technology, there will also be a change in the experience that takes place between brands and their customers online. Relations will become both more data driven and more interactive. Ideas will be bigger and brands will have to find innovative ways to create consumer driven brand experiences to woo their customers. References Apigian, C. H., Ragu-Nathan, B. S., Ragu-Nathan, T. S., & Kunnathur, A. (2005). Internet technology: The strategic imperative. Journal of Electronic Commerce Research , 6 (2), 123-145. Retrieved November 20, 2012, from http://www.csulb.edu/web/journals/jecr/issues/20052/paper4.pdf Bosari, J. (2012, August 8). The developing role of social media in the modern business world. Retrieved November 20, 2012, from http://www.forbes.com/sites/moneywisewomen/2012/08/08/the-developing-role-of- social-media-in-the-modern-business-world/ Eckhouse, J. (2011, August 9). The Whole Foods Twitter strategy: Tweets as fresh as the food. Retrieved November 20, 2012, from http://therealtimereport.com/2011/08/09/the-whole-foods-twitter-strategy-tweets-as-fresh-as-the-food/ Edge. (2012). 5 Ways social media technology will impact the future of brand marketing & advertising. Retrieved November 20, 2012, from http://edge-collective.com/5-ways-social-media-technology-will-impact-the-future-of-brand-marketing-advertising/ Friedman, B. (2011, August 4). Whole Foods Market’s Subtle Social Media Marketing Plan. Retrieved November 20, 2012, from http://socialmediatoday.com/bradfriedman/326139/whole-foods-market-s-subtle-social-media-marketing-plan Halliday, J. (2012, March 27). Ford taps social media for customer service. Retrieved November 20, 2012, from http://www.forbes.com/sites/jeanhalliday/2012/03/27/ford-taps-social-media-for-customer-service/ Hatch, D. (2012, May 15). Pepsi measures online pulse with social media strategy. Retrieved November 20, 2012, from http://money.usnews.com/money/business-economy/articles/2012/05/15/pepsi-measures-online-pulse-with-social-media-strategy Hoffman, D. L. (2010, October 1). Can you measure the ROI of your social media marketing? Retrieved November 20, 2012, from http://sloanreview.mit.edu/the-magazine/2010-fall/52105/can-you-measure-the-roi-of-your-social-media-marketing/ Horton, C. (2012, May 17). 5 Ways Pepsi’s Use of Social Media is Right On. Retrieved November 20, 2012, from http://socialmediatoday.com/synecoretech/509355/5-ways-pepsis-use-social-medi a-right Major, A. L., Pennisi, L. A., & Riese, M. (2010, November). Using social media to market your business. Retrieved November 20, 2012, from NebGuide Web site: http://ianrpubs.unl.edu/epublic/live/g2029/build/g2029.pdf Roman, E. (2011, February 1). Lessons from Ford’s brilliant use of social media. Retrieved November 20, 2012, from http://www.huffingtonpost.com/ernan-roman/lessons-from- fords-brilli_b_816605.html Stambor, Z. (2011, November 21). Wal-Mart’s Facebook page is a relative hotbed of conversation. Retrieved November 20, 2012, from http://www.internetretailer.com/2011/11/21/wal-marts-facebook-page-relative-hotbed-conversation Stelzner, M. A. (2012). 2012 Social media marketing industry report. Retrieved November 20, 2012, from Social Media Examiner Web site: http://www.socialmediaexaminer.com/SocialMediaMarketingIndustryReport2012.pdf Tellem, T. (2012, September 9). Do you use social media? Ford does! Retrieved November 20, 2012, from http://social.ford.com/our-articles/suvs/explorer/do-you-use-social-media-ford-does/ U.S. News. (2012, May 15). America’s most connected companies. Retrieved November 20, 2012, from http://money.usnews.com/money/business-economy/articles/2012/05/15/americas-most-connected-companies

Saturday, January 4, 2020

Finding Solutions to Indias Poor Essay - 1438 Words

INTRODUCTION INDIA is rich in its diversity of forms of informal settlement, which experience daily the realities of vulnerability to a wide range of hazards. In the way that Indian cities have grown, there has been uncontrolled development that simply obeys the necessity of the deprived classes of obtaining a habitat inside the environment of the city that allows them possibilities of getting employment and better living conditions, this has motivated the urban populations growth to increase at a rapid rate. However, spatial location of poor people has simply shifted, with worse living condition. Informal settlement upgrading and development by its nature requires a strong emphasis and focus on the resident communities. The Urban design†¦show more content†¦CONDITIONS AND ACCESS TO SERVICES IN INFORMAL NEIGHBOURHOODS The urban poverty apart from being distinct from rural poverty also has another dimension which reveals that the problems being faced by the poor in small urban areas are different from that of large cities. However, in general, the urban poverty manifests in the form of inadequate provision of housing and shelter, water, sanitation, health, education, social security and livelihoods along with special needs of vulnerable groups like women, children, differently abled and aged people.4 In urban centers, people are dependent on public and private services to mitigate the environmental effects of the overcrowded conditions in which they live. Surveys have revealed that low-income groups residing in informal settlements are paying heavy costs. They have serious problems of physical congestion and economic deprivation that have been accentuated over the years. Lack of access to basic services such as water and sanitation can also be taken as an indicator of the prevalence of subserviced settlements, thus urban poverty is invariably associated with poor living quality. Often in overcrowded unsanitary slum settlements there is easy spread of infectious diseases. Lack of access to services also plays a major part in the spread of disease. In the developing world the five major childhood conditions that areShow MoreRelatedChild Labor Is Not An Effective Way For India1533 Words   |  7 Pagesvillage in Tamil Nadu India contribute to the household income). 5 (Research bas ed on data collected from interviews to 176 households of Mukkudal village, Tirunelveli district, Tamil Nadu, India, held in October-December 1992.) We conclude from this finding that the children are the most essential to the family’s resources. 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